Another Electric Pickup Truck Is Coming Today. Here’s What You Need to Know.

The all-electric trucking space is getting crowded. More market entrants are vying for a piece of this lucrative segment of the U.S. vehicle market.

Thursday, privately held Lordstown Motors entered the fray, unveiling its all-electric pickup truck, called Endurance, at its Lordstown, Ohio, headquarters.

Lordstown Motors was established by former Workhorse (ticker: WKHS) CEO Steve Burns who purchased the General Motors (GM) Lordstown plant back in 2019. He redubbed the facility Voltage Valley. It’s a good name.

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